For us at Bluestar, 2024 was a dynamic year full of amazing opportunities, challenges, and some great achievements. The outdoor events and agricultural sectors have been facing rapid changes, and we embraced every chance to connect with businesses, understand their needs, and refine our services to meet them. Here’s how 2024 unfolded for Bluestar.
The Showman’s Show
The Showman’s Show has been a cornerstone of the outdoor events sector for four decades. This year, we were delighted to participate and engage with professionals and businesses from across the UK. It’s a brilliant hub for innovation, creativity and, crucially, collaboration.
Over two packed days at Newbury Showground, the event showcased everything from event structures to exciting new tech. The diversity really was inspiring. Exhibitors presented solutions for festivals, weddings, and corporate events, offering fresh ideas for every corner of the industry. Beyond the displays, the Showman’s Show has a productive but relaxed, friendly atmosphere. We found that this encouraged genuine networking and relationship building.
For Bluestar, it was a chance to step back from daily operations and focus on listening.
We heard from start-ups, experienced pros, and everyone in between. The chats we had revealed the growing importance of sustainability, the challenges of rising operational costs, and the need for strategic planning in a sector that’s evolving incredibly quickly. Insights like this are a strong way for us to tailor our event finance solutions to meet real-world demands.
One major takeaway was the importance of supporting seasonal businesses. With cash flow challenges during quieter months, flexible finance options become essential for both planning and growth. Our tailored solutions ensure businesses are ready to seize opportunities when the busy season returns.
The Farm Business Innovation Show
In November, we went to the Farm Business Innovation Show at the NEC in Birmingham. This event brings together farmers, industry experts, and innovators to tackle the challenges facing British agriculture. Climate change and shifting policies are reshaping the sector, and the show highlighted the need for new strategies and solutions.
The Farm Business Innovation Show is a vital platform for exploring diversification – whether through agri-tourism, renewable energy projects, or new crop ventures. These are ideas that are becoming more and more important as farmers have to adapt to rising costs and reductions in direct governmental subsidies. This year’s Autumn Budget underscored the urgency of diversification, with changes to inheritance tax relief and direct payments creating financial pressures for many farms.
At the event, we joined forces with CoverMarque Ltd.
CoverMarque is a provider of agricultural insurance with whom we offer a comprehensive approach to supporting farmers. By combining insurance expertise with finance solutions, we tried to address concerns about cash flow and investment as well as long-term planning.
These conversations were a powerful way to reinforce how important asset finance is in helping farms navigate change. It might be funding glamping facilities or renewable energy projects – either way; asset finance provides a practical way to invest without upfront costs.
We Joined MUTA, which Strengthened Our Industry Connections
This year, we became proud members of MUTA, the UK’s trade association for marquees and temporary structures. MUTA’s commitment to high standards of professionalism, safety, and service aligns perfectly with our own values. Membership has given us access to some amazing insights and networking opportunities, which has boosted our ability to serve clients in this sector.
Being part of MUTA has also given us the chance to contribute to the broader conversation about innovation and quality when it comes to temporary structures. We’re excited to continue building relationships within this community and to explore new ways to support businesses through tailored finance solutions.
Strategic Partnerships and Focus Areas
One of the year’s highlights was forming a new partnership with a leading industry lender who specialises in the rural sector. This collaboration enhances our ability to deliver truly bespoke financial solutions for agriculture, land diversification, and other specialised markets.
Image Credit: Cheshire Luxury Toilet Hire
The strategic pivot we’ve made towards specialised sectors like agriculture and outdoor events has been instrumental in the success we’ve experienced this year. There will be unique challenges and opportunities from this, but our tailored approach ensures that we’re meeting the specific needs of each industry.
Preparing for 2025
As 2024 drew to a close, we focused on setting the stage for an even stronger 2025. Our Sales Manager attended several events that aligned with our priorities for the coming year, gathering insights and exploring opportunities to refine our services further. This proactive approach means that we’re always ready to adapt and evolve and stay ahead of the curve in the competitive market.
Find the Right Finance Solution For Your Business
2024 showed us just how important tailored finance is for businesses in specialised sectors like agriculture and outdoor events. At Bluestar, we’re here to help you navigate challenges, seize opportunities, and invest in the future – all without the upfront costs.
From flexible asset finance to strategic partnerships, we’re dedicated to supporting your growth. Ready to explore how we can help your business thrive? Get in touch today and find out if we can support you.
FAQs
What finance options are available for seasonal businesses?
Seasonal businesses can benefit from flexible finance options that address cash flow challenges during quieter months, helping them prepare for busier periods.
How can finance help with diversification projects?
Finance solutions like asset finance or hire purchase make it easier to invest in projects like renewable energy, glamping facilities, or new equipment without upfront costs.
Why is sustainability becoming a focus in these industries?
With rising operational costs and changing regulations, many businesses are prioritising eco-friendly practices to reduce expenses and future-proof their operations.
What are the main challenges for outdoor event businesses?
Challenges include managing rising costs, staying innovative, and balancing seasonal demands. Finance solutions can help businesses invest in new technology and equipment to stay competitive.
